OUR IDENTITY

One clear A.
More than one perspective.

A recognisable letterform, intersecting planes and an open centre. The identity brings technical structure and a warm, outward-looking character together.

AI CHINAFOLDED A / AI CHINA

The A comes first

A refers directly to Artificial Intelligence. The complete AI CHINA wordmark keeps the company name clear, rather than asking an abstract symbol to carry it alone.

Planes create perspective

Light and shade suggest different views of one structure. The dimensional idea is a visual metaphor: translating complex relationships into a clear and recognisable form.

An open centre

The rising inner fold leaves space within the outline. It gives the mark both structure and a sense of an opening, rather than a closed emblem.

Warmth, with a clear structure.

Orange brings light and energy. Deep red anchors the folds. Dark ink supports reading, while a warm white background leaves room for the work.

Orange

#F0642B

Fold red

#B92F17

Deep ink

#132731

Warm white

#FBF6EF

The same identity, in different settings.

Colour for digital use. A single tone for smaller marks, print and dark backgrounds. The core form stays recognisable without its gradients.

AI CHINA — color
AI CHINA — monochrome
AI CHINA — white

AI CHINA

The mark identifies AI CHINA. The company’s technology, cultural interests and exchange are expressed through the work and the content around it.

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A practical problem, a visual idea or a subject worth discussing. Start with a short introduction.

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